GCA Attended the Turkish Airlines ACE of M.I.C.E Exhibition
GCA officials visited the Turkish Airlines ACE of M.I.C.E fair which aimed to ensure communication within the industry and the sector’s global recognition.
GCA with the attendance of Business Development Manager Pırıl Konuk made a two day visit at the ACE of M.I.C.E exhibition, which is being held since 2014 and attended by the pioneers of the M.I.C.E sector in the global arena with 746 hosted buyers from 39 countries, 9791 B2B interviews, 220 national and international exhibitors in the 4.975m² booth area, 19 sessions, 35 speakers, 160 sponsors and over 15,000 national and international visitors.
In addition to professional event planning, congresses and meeting organizations, the new technologies used in these fields in a creative and effective way were discussed.
With Tech Zone, visitors are informed about the latest trends in Turkey and the world of event technologies, while at the Speaker’s Corner, sessions were held on the latest trends in technology, including virtual reality/augmented reality, display technologies, effective use of data, activity software, wearable technology, and neuro-marketing. GCA visited the fair for two days and followed up discussions with the companies from different professional fields. In the fair held at Istanbul Congress Hall; event management companies, printing companies, hotels, travel agencies and professional event planning companies came together. The GCA team has received in-depth information on the technologies and event planning that can be used for future organizations through consultations with leading companies. While listening to the speeches of important opinion leaders, the GCA officials had a chance to experience the evolution of the M.I.C.E industry in Turkey first-hand.