Gürok Received 4 Awards In The Champions of Export of the Glass Industry
Incorporating two of Turkey's leading brands, LAV and GCA, in glass tableware and glass packaging industries, Gürok received 4 awards in 2 categories at the "Champions of Export" awards. Gürok's success has been confirmed with export awards, with the LAV brand exporting to 140 countries and the GCA brand exporting glass packaging to more than 40 countries.
Gürok, which has been operating in the glass packaging industry and glass tableware field for 25 years, was deemed worthy of 4 awards in the glass tableware and glass packaging categories in the "Champions of Export Award Ceremony" organized for the fourth time this year by the Cement, Glass, Ceramics and Soil Products Exporters' Association (ÇCSİB).
At the ceremony where the exporters of 2021 were evaluated, Gürok was awarded 2 first prizes in both the glassware and glass packaging sectors in the "Company with the Most Increase in Exports" category, and 2 second prizes in the glassware and glass packaging sectors in the "Top Exporter" category. The awards, which are given based on the exports of the companies that are members of the Exporters' Association in 2021, are organized to appreciate and encourage Turkey's exporters.
We are the 5th largest glass tableware producer in the world
Regarding the award, Mr. Erol Güral, Deputy Chairman of the Board of Directors of Gürok Group, said: “With our experience of more than 25 years in the glass industry, we are growing with the GCA brand in glass packaging production, and on the other hand, we are on the table of more and more households with LAV, the glass tableware brand for the end consumer. We export our LAV brand, which is taking firm steps towards becoming a global brand, to 140 countries. As the world's 5th largest glass tableware producer, we produce 2 million pieces of glass on a daily basis with our two production facilities, and we deliver our products to people in every corner of the world with 350 business partners on a global scale and 200 thousand sales points.
Innovative approaches in the glass packaging industry
Stating that they have gained significant knowledge in glass tableware production with GCA, one of the group companies whose foundations were laid in 2015, Gürok Group Deputy Chairman of the Board Mr. Erol Güral said, “We bring together our experience and knowledge in the industry with an innovative approach in the glass packaging sector. With our GCA brand, we are rapidly moving towards becoming one of the most preferred players in the glass packaging industry in the international arena. We export to more than 40 countries, especially the Middle East, European and African countries. With our activities, we will continue to contribute to our country's economy as well as to our company and employees."
Foreign investments will continue
Emphasizing that the LAV brand has achieved an increasing growth momentum in the US market, Gürok Group Deputy Chairman of the Board Mr. Erol Güral stated that they opened a showroom and office in New York 41 Madison to represent Turkey in the global market. Stating that they aim to increase the company's share in the global market and export strength with new investments, Mr. Erol Güral said: "With our volume and our sales momentum increasing day by day, we are taking firm steps towards becoming an important player in the US market in the field of glass tableware. Our activities continue intensively in Spain and France, which are our target markets outside the USA. Our biggest goal is to introduce American and European consumers to the innovative world of LAV by dominating the market more and developing products according to their needs and preferences. We aim to increase our share in the global market and our export strength with similar new investments.”