GCA Organized Its First Webinar Titled "Making a Difference with Design"
Significance of glass packaging and its role in the life cycle were discussed
One of the pioneers in Türkiye's glass packaging industry, GCA, hosted its inaugural webinar, "Making a Difference with Design," which was moderated by its design team. Deniz Bostancı, GCA Head of Design; Şule Çetinkaya, GCA Product Design Manager; Umay Çubukçu, Founder of Design Studio; Prof. Dr. Serkan Güneş, Director of Gazi University Design Application and Research Center; and Ayşe Bozkurt, Pürsu Marketing Specialist, discussed the importance of glass packaging.
Since 2015, GCA, which has been bringing together its innovative product range in the glass packaging industry with its customers, whom it considers business partners, with technologies that shape the future, has organised its first webinar session titled "Making a Difference with Design". During the webinar, experts in their fields discussed the importance of using glass packaging, the effects of designs on consumers, the role of packaging design in a product's life cycle, and the benefits of designs on brand identity.
"It was a significant cooperation and information sharing platform for us"
Dr. Abdullah Gayret, General Manager of GCA, commented on the webinar, stating, "At GCA, we held a webinar where we discovered the power of design more closely. We talked about the most recent advancements and anticipated trends in our industry and thoroughly examined how technology and design affect glass packaging. We mentioned how the power of design can raise consumer loyalty and brand value. The interest and inquiries of the attendees enhanced the event, which developed into a crucial forum for collaboration and knowledge exchange among the key players in our industry. As leaders in the glass packaging industry, we, at GCA will keep providing more aesthetically pleasing and environmentally friendly solutions."
09.05.2024