GCA's Transformation Promoting Equal Opportunity: "Barrier-Free" Website

Turkey's innovative glass packaging manufacturer GCA, committed to reaching wider audiences in line with digitalization investments, has made its website more accessible.

This digital transformation aims to provide equal opportunities on the internet by enabling individuals with various disabilities, primarily the elderly, and all users to benefit from the website at the same level of productivity.

Since 2015, GCA, which has made a difference in the glass packaging sector with its value-added products, has added another to its digitalization investments. Developing projects to provide equal, accessible, and professional service to all its users, particularly disabled and elderly individuals, GCA has completed its "accessible website" project, a significant part of these initiatives. With the digital transformation implemented by GCA to create equal opportunities on the internet, all users will be able to benefit equally from the website.

"We are working to provide equal opportunities for all our users"

Stating that they aim to strengthen the bond with their users through the accessible website as a company that values social inclusiveness, GCA General Manager Dr. Abdullah Gayret emphasized that they want to bring liberating technologies to wider audiences. Highlighting the importance of making their website 'barrier-free,' Dr. Abdullah Gayret said, "An accessible website will allow not only disabled people but also older individuals to browse the site at the same productivity and benefit level as all users. As GCA, we believe in the importance of creating equal opportunities on the internet for those who need assistive technologies in computer use and take pride in achieving this."

"We made our website accessible for all users"

Dr. Abdullah Gayret said they use technology for the purpose of benefiting people, and added, "With the transformation we have made on our website, all visitors in need, especially disabled and elderly users, will be able to adjust contrast and font settings using the widget on our site. Thus, even disabled users without their screen reading programs will be able to navigate our site comfortably. Our site is also designed to enable customized keyboard use in menus and windows. As a company that believes in creating equal opportunities on the internet for those who need assistive technologies in computer use, we will continue to develop such projects."

"7 out of every 100 people experience accessibility issues"

Volkan İnanç, the agency president responsible for GCA's accessibility processes, stated the following on the subject: "According to the data of the Ministry of Family and Social Policies, it is estimated that approximately 7% of the population in Turkey has at least one disability. This corresponds to approximately 5 million people. This high rate is more than many of us estimate. Moreover, many of these individuals work from their homes or, even if they don't work, establish contact with the outside world through computers and the internet. At this very point, the importance of usable and accessible websites becomes evident. As an agency, we worked together with the GCA team to make gca.com both usable and accessible. I congratulate GCA for its investments in line with this visionary approach."

 

08.05.2023